Sunday, January 1, 2012




PATRICIA
MELBOURNE

Holding the Melbourne coffee rep high.

Bowen Holden has opened up Patricia cafe, in the humble lane of Little William and Little Bourke, Melbourne CBD.

Intelligent sophistication is found from the selected coffee, to the interior and visual design.

The coffee is brilliantly simple. Black, white or filter - impressively accompanied by sparkling water on tap. The beans alternate daily, with a perfect selection from Melbourne's leading roasters - Seven Seeds, Market Lane and Auction Rooms' Small Batch.

Foolscap did an incredible job of the interior design, from the neon 'sunshine' signage to 'standing room only' tiles. Beyond The Pixels covered the innovative visual design, an elegant logo to notable drink placement cards with perforations, forming into a business card. Genius.

You'll notice a wonderful selection of international titles for the intelligent reader, as they were selected by us!
6 titles were selected from Parts&Crafts Auto Zine and MagNation, for the culture-knowledgeable business-types and creatives. You'll find Italy's architecture bible Domus, Ari Marcopolous' Ad Rock, Jody Barton's Black Masters, Inventory, the current Monocle and ofcourse Ala Champfest Issue 004.

Bowen at the helm and his equally friendly team manning the rest, it's hard not to feel welcome at Patricia.
They're kitted out in custom-made leather aprons, with the boys in uniforms by Vanishing Elephant and the girls with handmade jewellery from Joanna Kawecki.

Already in their first days of trading, Patricia has started with a positive buzz, and it's definitely the fine details that you may notice that make this space ahead of the game and setting the fearless standard.

After the first visit you'll wonder why you didn't get there sooner.

PATRICIA
493-495 Little Bourke Street, Melbourne
Open Monday - Friday, 7am -4pm


images above: Nico Alary




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